Advertise With Yucatan Today

WELCOME!
Yucatan Today, the leading tourist guide to the state and peninsula of Yucatán welcomes, congratulates and thanks you for choosing to use our publication as a vehicle for letting the world know about your business.

HISTORY
The Dynamic Offset Group, with more than 36 years in the business of editing, designing and publishing tourist guides, has established itself in the market as the number one informative guide to this area. In January 2014 Yucatan Today celebrated 26 years of uninterrupted service with a monthly circulation of 15,000 magazines that are hot off the presses the 15th of every month. We are able to achieve this thanks to the support of our valuable advertisers who firmly believe in us.

MARKET
Being a free-to-the-public publication dedicated in its entirety to giving information makes us popular not only with the visiting national and international tourists, but also with the locals and the large ex-pat community that has chosen to live in the Yucatán.

DISTRIBUTION
Each and every week Yucatan Today is distributed to more than 90 places that are frequented by our visitors, including museums, marinas, golf clubs, tourist information centers, cafés, hotels, travel agencies, car rental agencies, and restaurants, cultural events, conventions, Secretaría de Turismo, national and international events, and a list of international subscribers.

YUCATAN TODAY
Yucatan Today and yucatantoday.com are listed in the world’s best known travel guides as the magazine to look for in Yucatán and the website to consult for Yucatán info: Frommer’s, Let’s Go Mexico, Lonely Planet, Moon, and Rough Guide. We are also Destination Experts on www.tripadvisor.com.

FEATURE ARTICLES
• The section Extra Extra! What’s New? has fresh up-to-date information about any news you want to publish from month to month…completely free!
• The section Promotions and Discounts is also completely free! Let our users know the benefits of using your product.
• Your business will also be placed on our maps and listings free of charge.
• You can be featured as the restaurant of the month or appear in other editorial sections, with an article about something of interest to our reader…completely free!
• Deadline is always the last working day of the month to be published on the 15th of the following month.

RATES FOR THE PRINT MAGAZINE
• Rates are monthly, in Mexican pesos, plus IVA.
• The commitment is for three months, during which time you can change the size and design of your ad.
• Discounts apply for payment of the full contract in advance (5% for 3 months, 10% for 6 months, 15% for 12 months).
• Commissionable to Advertising Agencies.
• Discounts for contracting both magazine and website ads.

COLOR AD RATES
Back cover $11,000 
1 page $10,000 
1/2 page $7,000 
1/4 page $4,000
1/8 page $2,800
1/12 page $1,800
1/16 page $1,500   
Mapa Central A $2,500
Mapa Central B  $3,500
Mapa Central c  $4,500 

BLACK & WHITE AD RATES
1 page $6,000     
1/2 page $4,000     
1/4 page $2,500     
1/6 page $1,800     
1/8 page $1,500     
1/12 page $850
1/16 page $700      
1/21 page $550       

COVER
If you would like your business to be featured on the front cover of the magazine in a particular month, the rate is $12,000 pesos (plus IVA), and includes an editorial page in black and white on page 1. Photography not included and subject to approval.

AD DESIGN AND GUARANTEED POSITIONING IN THE MAGAZINE
Magazine ad design: $ 250
Guaranteed positioning: +5% to above rates (except front cover and back cover)

YUCATANTODAY.COM
Our website was recognized as the best tourism website in all of México at the XXX Tianguis Turístico in Acapulco. When you advertise on our website, you reach the largest possible audience, as we are the most visited website about Yucatán with an average of 95,000 visitors per month.

Top Banner (570x70 pixels)
Home Page $ 800
General Rotation $ 700
Real Estate or Accommodation $ 500

Spot (136x171 pixels) or Side Banner (281x84 pixels)
Home Page $ 400
General Rotation $ 350
Real Estate or Accommodation $ 300

Tower (136x340 pixels) or Double Side Banner (281x168 pixels)
Home Page $ 600 
General Rotation $ 500
Real Estate or Accommodation $ 400

Premium Banner (281x84 pixels)
Located within the text of the 5 most visited articles, with monthly monitoring.

GENERAL ROTATION:
The whole website with the exception of Home Page, Real Estate, and Accommodation.

AD DESIGN
Website ad design: $ 100

• Rates are monthly, in Mexican pesos, plus IVA.
• Your web ad will be linked to your own website.
• Discounts for contracting both magazine and website ads.

PRINTING SERVICES
Dynamic Offset is the printing house of Yucatan Today and various other publications; we are a print company with excellent quality and service because of our passion, creativity, and dedication. We use up-to-date technology: Heidelberg and Macintosh.
We print and assemble flyers, labels, brochures, menus, catalogs, magazines, books, newspapers, posters, folders, manuals, etc.
Offset printing, graphic design, editorial design, corporate image, and commercial photography.

CONTACT  
Tel. (999) 927 8531
Email: [email protected]

FOR MORE INFORMATION AND SAMPLE AD SIZES, CLICK ON THE PRINTABLE PDF FILE ATTACHED BELOW.

TESTIMONIALS FROM OUR MAGAZINE AND WEBSITE READERS:

“Regarding your handsomely laid out magazine…seldom have I ever come across a magazine like Yucatan Today, as packed with essential information as clothes in a seasoned traveler’s suitcase. The articles and maps clearly inform the visitor and challenge them to enjoy this unique region of the world. It went everywhere with me.” Donna M., Naples, Florida.

“I have been a fan of YUCATAN TODAY for many years!” Douglas R., North Carolina, USA

“El sitio Yucatan Today es el mejor! Ahí he encontrado la información que más me ha servido.” Nestor M., Mexico DF

"My wife and I have travelled in many countries. We spent the month of March in Progreso, driving around Merida, and the archaeological sites. Although we had read a lot on the subjects, it was the first time we found such an informative document like Yucatan Today. It was our guide on the ground for our trip. Congratulations." Nicole & Pierre B., Quebec, Canada

"I just came back from 2 weeks in Progreso and Merida. I traveled with my son. We enjoyed ourselves and your magazine was very helpful to us. I will subscribe shortly." Bryan T., Atlanta, USA

"...I also wanted to add that we have found your website to be one of the best organized and most informative travel sites in our experience - and we do a lot of travel. We appreciate the effort that goes into it, and hope you keep up the good work." Dan K.

"Thanks for all the info. No wonder that your magazine is so good. You are an encyclopaedia of information." Nick W., France

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Welcome to Yucatan Today
Yucatan Today is the leading tourist guide of Merida, Mexico and the Yucatan Peninsula and was recently voted the best tourism website in all of Mexico! In our companion monthly magazine, we bring you the information you need to enjoy your experience while you are here. Read more